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New York Business Insurance: Pinterest for Business

New York Business Insurance: Pinterest for Business   At first glance, Pinterest appears to be a niche social media site dedicated towards a female population where weddings, recipes, cute puppies and fashion abound. But more and more, the power of Pinterest is emerging as a marketing tool for all businesses. Pinterest for Business is brought to you by AJ Benet Business Insurance. Pinterest is the fastest growing social site. According to Mashable, it hit 10 million monthly visits faster than any standalone site ever. And it’s popularity is only growing. Pinterest for Business Tip #1 – What to pin. It is essential to strike a balance between promotional items and general interest pins. Customers don’t log on to Pinterest to be bombarded by advertisements and obvious product placements from the company. Find the balance. Definitely post images of your product, but temper that by showing your company’s unique culture. Post photos of your workplace culture and employees. Interesting infographics that pertain to your industry are great. And cool blog posts or resources you find interesting. Videos can be pinned to Pinterest as well, and even customer testimonials. Pinterest for Business Tip #2 – Image Optimization tips. Pin your own unique images. Over 80% of pins on Pinterest are repins- you can gain significant exposure by posting your own images. When you upload them, make sure to use target keywords in filenames and individual pin descriptions. Pinterest is an entirely visual site- make sure to pin quality photos with great visual appeal. General Electric, Whole Foods, and Time Magazine are examples of business with a strong presence on Pinterest. Here is the bottom line. Your business uploads quality, visual pins, users connect to you and your content, and you drive traffic to your website. A.J. Benet provides New York business insurance from Manhattan to Westchester County, Fairfield, CT, and New Jersey. Contact us today for more information about Business Insurance. 

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New York Auto Insurance: Cameras at Stoplights Could Increase Tickets

New York Auto Insurance: Cameras at Stoplights Could Increase Tickets New York City drivers don’t typically have to haggle with police officers or try to beguile their way out of tickets. Catching up to a driver speeding through a congested intersection is nearly impossible to feasibly and safely do. A proposal gaining momentum in Albany however, could change just that. This post is brought to you by AJ Benet New York Auto Insurance programs. According to the New York Times, the proposal would install cameras that record the speed of passing cars and issue violations automatically. The speed and accuracy of the technologies would be much more suitable for the fast paced hectic traffic of NYC streets, where it is often difficult and potentially dangerous to catch violators. The proposal calls for 40 cameras mounted throughout the city. About half of those cameras can be rotated different directions, so drivers aren’t ever certain when their speed is being tracked. Only violators who exceed the speed limit (usually 30 miles per hour), by more than 10 miles per hour would be given tickets, receiving a $50 fine. For those who exceed it by more than 30 miles per hour, the fine doubles to $100. Drivers would not be docked points on their licenses for violations. Proponents of the bill point to statistics. Since cameras were installed in Washington in 2001, police said traffic fatalities had fallen 56 percent. Hundreds of New Yorkers each year are killed in speeding-related crashes. Others argue the cameras aren’t fair because they can’t capture the context of the situation the way a cop would, for example if someone was simply trying to clear the intersection. You and your vehicles deserve quality New York Auto Insurance coverage from a responsive, community-based agency that always goes beyond just the policy. We invite you to request a courtesy quote by calling (888) 639-4560. A.J. Benet has been serving residents in New York City, Pelham Manor, Pelham, New Rochelle, Larchmont, Mamaroneck, Harrison, Rye, Port Chester, Rye Brook, South Salem, Purchase, White Plains, Scarsdale, Eastchester, Bronxville, Armonk, Chappaqua, Briarcliff, Pound Ridge, Bedford, Mt. Kisco, and Katonah, New York; as well as in the Connecticut communities of Greenwich, Cos Cob, Riverside, Stamford, Darien, Rowayton, Fairfield, Westport, Southport, and New Canaan, New York auto insurance since 1964.

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